Datatrics' key features explained

This series contains the basic knowledge everyone should know before starting using Datatrics.

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20 articles in this collection
Written by Christiaan Proper, Ruben de Groot, Xander Wijering and 1 other

The Basics

Insights

This article describes the Insights section in Datatrics.

Written by Xander Wijering
Updated over a week ago

Campaigns

This article explains the three campaign types Datatrics offers and their differences.

Written by Xander Wijering
Updated over a week ago

Using external data

Written by Christiaan Proper
Updated over a week ago

Datatrics Cookie consent pop-up

In this article we will describe how to set up the Datatrics Cookie consent pop-up in Google Tag Manager

Written by Ruben de Groot
Updated over a week ago

The importance of identifying unknown visitors

This article explains the ways Datatrics identifies unknown visitors and why this is important.

Written by Christiaan Proper
Updated over a week ago

Customer Journeys and Buying Phases

Written by Christiaan Proper
Updated over a week ago

Why create Smart Campaigns?

Written by Christiaan Proper
Updated over a week ago

Track Custom Conversions

Measure exactly how well you are performing using Custom Conversions.

Written by Development Datatrics
Updated over a week ago

Conversational campaigns

This article explains the conversational campaign with an example and tells you about all available options.

Written by Christiaan Proper
Updated over a week ago

The A/B Testing Methodology

This article describes the A/B-testing methodology used in Datatrics.

Written by Christiaan Proper
Updated over a week ago

Reporting in Datatrics

This article describes where you can find reports in Datatrics

Written by Christiaan Proper
Updated over a week ago

Customer types

A description of the different customer types used in Datatrics

Written by Christiaan Proper
Updated over a week ago

Persuasion types

A description of the different persuasion types used in Datatrics

Written by Christiaan Proper
Updated over a week ago

Datatrics privacy pop-up

In this article we will show you all the steps required to set up our privacy popup.

Written by Christiaan Proper
Updated over a week ago

Advanced

Enabling the Meta (Facebook) Conversion API sync

How to synchronize page views, item views, carts and conversions with Meta through the Conversion API

Written by Christiaan Proper
Updated over a week ago

Variables to use in touchpoint content filtering

In this article we will talk about the variables you can use in your touchpoint content filtering.

Written by Christiaan Proper
Updated over a week ago

Adding a minimum and maximum to an {{#each items}} loop

This article explains how you can set a minimum or maximum to touchpoints that show multiple items.

Written by Christiaan Proper
Updated over a week ago

Discount coupons

In this article we will tell you how you can upload coupons and how to use them in your touchpoints

Written by Christiaan Proper
Updated over a week ago

Create custom content

This article will tell you all about creating custom content and the fields contained within.

Written by Christiaan Proper
Updated over a week ago

Lookalike targeting & fingerprinting

In this article we will tell you what lookalike targeting & fingerprinting is and how it helps you.

Written by Christiaan Proper
Updated over a week ago