Datatrics' key features explained

This series contains the basic knowledge everyone should know before starting using Datatrics.

Christiaan Proper avatar Eric Kuiper avatar
17 articles in this collection
Written by Christiaan Proper and Eric Kuiper
The Basics

Channel types

This article covers the different channel types you can connect to Datatrics, it also tells you which are mandatory and which are preferred.
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Written by Christiaan Proper
Updated over a week ago

Using external data

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Written by Eric Kuiper
Updated over a week ago

Audience targeting

In this article we will talk about our upgraded targeting system and tell you about some of our new features.
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Written by Eric Kuiper
Updated over a week ago

The importance of identifying unknown visitors

This article explains the ways Datatrics identifies unknown visitors and why this is important.
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Written by Christiaan Proper
Updated over a week ago

Customer Journeys, Smart Campaigns & Hybrid Campaigns

This article helps you to learn the difference between Customer Journeys, Smart Campaigns and Hybrid Campaigns.
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Written by Christiaan Proper
Updated over a week ago

The A/B Testing Methodology

This article describes the A/B-testing methodology used in Datatrics.
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Written by Eric Kuiper
Updated over a week ago

Reporting in Datatrics

This article describes where you can find reports in Datatrics
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Written by Eric Kuiper
Updated over a week ago

Buying phases

A description of the different buying phases used in Datatrics
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Written by Christiaan Proper
Updated over a week ago

Customer types

A description of the different customer types used in Datatrics
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Written by Christiaan Proper
Updated over a week ago

Persuasion types

A description of the different persuasion types used in Datatrics
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Written by Christiaan Proper
Updated over a week ago

Real time behavioral data

In this article we will tell you all about the way in which we keep track of behavioral data.
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Written by Eric Kuiper
Updated yesterday