Tracking scripts

All you need to know about our tracking scripts, from implementation to validation.

24 articles in this collection
Written by Christiaan Proper, Nico Borghuis, and Niels Klumper

Introduction to our tracking script

Written by Christiaan Proper
Updated over a week ago

Send custom profile data to our tracking pixel

This article explains how you can send custom data to our tracking pixel, for segmentation, identification and to use in our touchpoints.

Written by Christiaan Proper
Updated over a week ago

Identify a visitor

Use our tracking pixel to identify your customers by profileID or email address

Written by Nico Borghuis
Updated over a week ago

Tracker debugger

Get insight into the data that Datatrics uses on your website

Written by Niels Klumper
Updated over a week ago

The basic script

Introduction to the basic script

Written by Christiaan Proper
Updated over a week ago

Implementing the basic script

Written by Christiaan Proper
Updated over a week ago

Ecommerce scripts

Introduction to our ecommerce scripts

Written by Christiaan Proper
Updated over a week ago

Product view script

How to implement our product view script manually

Written by Christiaan Proper
Updated over a week ago

Category view script

How to implement our category view script manually

Written by Christiaan Proper
Updated over a week ago

Shopping cart script

How to implement our shopping cart script manually

Written by Christiaan Proper
Updated over a week ago

Conversion script

How to implement our conversion script manually

Written by Christiaan Proper
Updated over a week ago

Custom scripts

Introduction to custom scripts

Written by Christiaan Proper
Updated over a week ago

Manual javascript conversions

Written by Christiaan Proper
Updated over a week ago

Best practices for implementation

Best practices for multiple events on one page view

Written by Christiaan Proper
Updated over a week ago

Custom integrations

Google Tag Manager

Implement the Datatrics pixel in Google Tag Manager

Written by Nico Borghuis
Updated over a week ago

Using GTM Enhanced Ecommerce with Datatrics

For users who already use Enhanced Ecommerce through Google Tag Manager

Written by Christiaan Proper
Updated over a week ago

Lightspeed

Implement Datatrics pixel in Lightspeed

Written by Nico Borghuis
Updated over a week ago

Shopify

Implement Datatrics pixel in Shopify

Written by Nico Borghuis
Updated over a week ago

Shopware Pixel

Install the Datatrics Pixel using Shopware

Written by Nico Borghuis
Updated over a week ago

Validating scripts

Check if the basic script is present

Written by Christiaan Proper
Updated over a week ago

Check if a product view is registered

Written by Christiaan Proper
Updated over a week ago

Check if a category view is registered

Written by Christiaan Proper
Updated over a week ago

Check if the shopping cart script is implemented correctly

Written by Christiaan Proper
Updated over a week ago

Check if the conversion script is implemented correctly

Written by Christiaan Proper
Updated over a week ago