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Tracking scripts
Tracking scripts
All you need to know about our tracking scripts, from implementation to validation.
31 articles in this collection
Written by
Christiaan Proper,
Odin Bergman,
and
Development Datatrics
Introduction to our tracking script
Written by
Christiaan Proper
Updated over a week ago
Send custom profile data to our tracking pixel
This article explains how you can send custom data to our tracking pixel, for segmentation, identification and to use in our touchpoints.
Written by
Christiaan Proper
Updated over a week ago
Identify a visitor
Use our tracking pixel to identify your customers by profileID or email address
Written by
Development Datatrics
Updated over a week ago
The basic script
Introduction to the basic script
Written by
Christiaan Proper
Updated over a week ago
Implementing the basic script
Written by
Christiaan Proper
Updated over a week ago
Placing the Datatrics tracking script on a PWA or SPA
This article describes how to connect the Datatrics tracker on a Progressive Web App or Single Page Application
Written by
Odin Bergman
Updated over a week ago
Ecommerce scripts
Advanced Cart Updates
This article explains how to update visitors’ carts in multiple ways.
Written by
Christiaan Proper
Updated over a week ago
Introduction to our ecommerce scripts
Written by
Christiaan Proper
Updated over a week ago
Product view script
How to implement our product view script manually
Written by
Christiaan Proper
Updated over a week ago
Category view script
How to implement our category view script manually
Written by
Christiaan Proper
Updated over a week ago
Shopping cart script
How to implement our shopping cart script manually
Written by
Christiaan Proper
Updated over a week ago
Conversion script
How to implement our conversion script manually
Written by
Christiaan Proper
Updated over a week ago
Custom scripts
Introduction to custom scripts
Written by
Christiaan Proper
Updated over a week ago
Manual javascript conversions
Written by
Christiaan Proper
Updated over a week ago
Datatrics script changes for country codes
This article explains how you can alter the e-commerce & tracking script to match on item-id's that have a country code within the content
Written by
Odin Bergman
Updated over a week ago
Best practices for implementation
Best practices for multiple events on one page view
Written by
Christiaan Proper
Updated over a week ago
Custom integrations
How to add Datatrics tracking and e-commerce scripts in Google Tag Manager
This article guides you through the process of placing the Datatrics tracking and e-commerce scripts on your website via Google Tag Manager.
Written by
Christiaan Proper
Updated over a week ago
Implementing e-commerce scripts using GTM ecommerce (GA4) events
This article describes how you can capture GTM ecommerce (GA4) events and send them over to Datatrics.
Written by
Christiaan Proper
Updated over a week ago
Implement the Datatrics tracking script in Google Tag Manager (MPA version)
This article explains how you can implement the Datatrics tracking script on your website via GTM if you have a multi-page website.
Written by
Christiaan Proper
Updated over a week ago
Implementing e-commerce scripts using gtag.js ecommerce (GA4) events
This article describes how you can capture gtag.js ecommerce (GA4) events and send them over to Datatrics.
Written by
Christiaan Proper
Updated over a week ago
Google Tag Manager
Implement the Datatrics pixel in Google Tag Manager
Written by
Development Datatrics
Updated over a week ago
Implement the Datatrics tracking script in Google Tag Manager (SPA version)
This article explains how you can implement the Datatrics tracking script on your website via GTM if it's a single-page application.
Written by
Christiaan Proper
Updated over a week ago
Implementing e-commerce scripts using Enhanced Ecommerce (UA) events
This article describes how you can capture Enhanced Ecommerce (Universal Analytics) events and send them over to Datatrics.
Written by
Christiaan Proper
Updated over a week ago
Lightspeed
Implement Datatrics pixel in Lightspeed
Written by
Development Datatrics
Updated over a week ago
Shopify
Implement Datatrics pixel in Shopify
Written by
Development Datatrics
Updated over a week ago
Shopware Pixel
Install the Datatrics Pixel using Shopware
Written by
Development Datatrics
Updated over a week ago
Validating scripts
Check if the basic script is present
Written by
Christiaan Proper
Updated over a week ago
Check if a product view is registered
Written by
Christiaan Proper
Updated over a week ago
Check if a category view is registered
Written by
Christiaan Proper
Updated over a week ago
Check if the shopping cart script is implemented correctly
Written by
Christiaan Proper
Updated over a week ago
Check if the conversion script is implemented correctly
Written by
Christiaan Proper
Updated over a week ago