Within Datatrics there is the option to use our customizable privacy pop-up on your own website. You can find this option by going to your project settings and selecting privacy.

This page shows options to set the privacy pop-up within Datatrics.

Default Tracking Settings

Your website's visitors can use our built-in privacy popup to update their preferences in regards to how we save their data and how we (re)target them. The settings below are the default.

When using our privacy pop-up the visitor will see the popup displayed above to choose his preferences. You do need to add the following script for it to your website, so users can access it. It's also possible to extend your website-URL with ?dtprivacypopup=true, our tracking script will recognize this parameter and display the popup.

After setting this up you have to fill in an email address. We need this so that we can send any requests for deletion / changes in personal data to it. It's important to set this email because, so you can change/delete data in other data sources when these requests occur.

You have to set a maximum tracking period user data can be saved. You can choose:

  • Indefinitely
  • 1 year
  • 2 years
  • 3 years
  • 4 years
  • 5 years

For the default tracking period there are different rules, you can choose the following options:

  • Not tracking users
  • 1 week
  • 1 month
  • 1 year
  • Indefinitely

In your project you will find a (possibly longer than the example, depends on the amount of channels connected with profile fields) list of fields that are set to hidden by default. You can set these to visible to show them in the privacy popup.

After setting up all the fields that you want to display, the privacy popup is done. You can now implement it on your website to start showing it to your visitors.

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